What started as a way for Jill and Steve to teach their daughter how to be responsible has now become a spot that makes shopping an exciting experience. Our owners have always had a passion for finding the gems amidst the junk, which is why at 72 West, every aisle is full of curiosities new and old alike. From the moment you stop by, youll be greeted by the adventure of searching for that perfect treasure, top-notch customer service, and maybe even our shop dog Gracie. Here we have something for everyone -- all you have to do is look. Theres something one-of-a-kind on each of our aisles. Explore with us to find something you love from jewelry to baby clothes.