Personal Service Service after the sale and customer satisfaction are the most important part of John G. Roche Opticians business philosophy! Because we are a privately owned and proudly managed business, customers are assured of 100% satisfaction when they purchase a pair of prescription eyewear, sunglasses or contact lenses from us! Our customers are our top priority! When you visit John G. Roche Opticians you will find the largest selection of designer eyeware, prescription or non-prescription sunglasses in Winchester, Lexington, or Central KY. Our lines include the very best in the industry including Kate Spade, Prada, Oakley, Oliver Peoples, Ray Ban, Maui Jim and more.