Founded in 1911, French Novelty has been offering 5 Star personalized customer service for over 100 years. Our website features thousands of special occasion dresses from Americas top designers of formal and prom dresses, evening gowns, bridesmaids dresses, mother of the bride dresses, and more. We are also proud to offer the largest selection of bridesmaid dress designers of any store in Northeast Florida including Jacksonville, Jacksonville Beaches, Ponte Vedra, St.Augustine, etc. as well as in Southern Georgia. Whether you are a bride looking for a destination or informal wedding dress, a bridesmaid or flower girl in the wedding party, or a guest of the wedding, you can find a beautiful formal, black tie, or semi-formal dress offered in petite, misses, and plus sizes. If you are looking for cocktail attire, we encourage you to browse our selection of short cocktail and party dresses - even for homecoming, graduation or a family reunion party! If you are shopping for a dress for your quinceanera, sweet sixteen, or prom, French Novelty offers the top designer dresses for those occasions. We know that you are searching for a dress for a very special event in your life, and we are committed to helping you find the perfect one. French Novelty prides itself in bringing you the highest quality designer dresses at the lowest possible prices. With our 125% Best Price Guarantee along with our Tax Free and Free Shipping benefits, you can be assured that you are getting the best deal in our store or on the Internet. As a family-owned and operated business, we hold integrity in the highest regard and are proud to be the authorized retailer of every dress found on our website and in our store. Our acclaimed customer service ensures that you are satisfied every step of the way. We will work with you to find your perfect style and fit!